Studies

Mobile Video Is A Tough Sell According To In-Stat

Press Release and link for paid Instat Mobile Video study.

Instat, July 18, 2005 No Comments »

News

CBS, E! Go Mobile

“PURSUING VIEWERS BEYOND THEIR TV and computer screens, CBS and the E! entertainment channel are each launching separate content-over-mobile initiatives.”

MediaPost, January 12, 2006 No Comments »

eMarketer: Mobile TV Study

“eMarketer announced a report forecasting the number of US consumers who watch TV programming on mobile phones will rise to 15 million in 2009.”

iMedia Connection, December 16, 2005 1 Comment »

Verizon to Offer Broadcast TV for Cell Phones

“Verizon Wireless is the first cellular carrier to take part in a broadcast TV network for mobile phones that Qualcomm plans to launch in late 2006, writes the Associated Press.”

MarketingVox, December 2, 2005 No Comments »

Verizon, ABC Seek ‘Desperate,’ ‘Lost’ Audience

“ABC and Verizon Wireless are betting that viewers’ interest in “Desperate Housewives” and “Lost” will extend beyond TVs and PCs to mobile phones - they announced last week new content sites on Verizon Wireless’s Mobile Web 2.0, housed under the “entertainment” tab of the Mobile Web 2.0 homepage, writes InternetNews.”

MarketingVox, November 21, 2005 No Comments »

RealNetworks Mobile Solution

“The new version supports 3GPP technology, enabling enterprise customers to stream mobile content to a wide variety of handsets and other wireless devices.”

iMedia Connection, November 17, 2005 No Comments »

Emmys for Original Video Content on Handhelds

“The National Academy of Television Arts and Sciences, which oversees the daytime (but not prime-time) Emmys, is expected to announce a new award category to recognize original video content for computers, cell phones and other handheld devices such as the video iPod and PlayStation Portable, reports the New York Times.”

MarketingVox, November 11, 2005 No Comments »

Yahoo, Google to launch wireless services

“Yahoo Inc. (Nasdaq:YHOO - news) and Google Inc. (Nasdaq:GOOG - news) are set to roll out new wireless services, taking advantage of advanced networks and cellphones to provide features similar to those available on computers, the Wall Street Journal reported on Monday.”

Reuters, November 7, 2005 No Comments »

Motorola, MTV Mobile Series

“Motorola has partnered with MTV Networks International in launching “Head and Body,” a new entertainment series especially produced for mobile handsets.”

iMedia Connection, October 24, 2005 No Comments »

Nickelodeon Goes Mobile

“Nickelodeon announced today it would launch Nick Moblie, a portal designed for distributing the network’s kid-centric content to various mobile devices.”

Mediaweek, October 11, 2005 No Comments »