Media Buyers Keeping Eye on Newspapers’ Online Moves

“The direction of online initiatives is the most interesting trend in newspapers, according to media buyers and planners, ranking ahead of any other issue, including circulation.”

MarketingVox, July 31, 2006 No Comments »

Newspaper Sites Begin Linking to Rivals

“Several newspapers have signed a deal for a news aggregator to provide them with links to stories from other publishers that the newspapers will then run alongside or in their own stories.”

MarketingVox, July 31, 2006 No Comments »

Wall Street Journal to Sell Ads on Front Page

“The Wall Street Journal will begin placing ads on its front page, a move that could bring in tens of millions of dollars a year in revenue, the New York Times reports (via MediaBuyerPlanner).”

MarketingVox, July 19, 2006 No Comments »

Online Leads Growth at NY Times

“Ad revenue at the New York Times Co. rose slightly overall, but online ad revenue showed solid gains in the second quarter.”

ClickZ, July 18, 2006 No Comments »

Online Newspaper Revenue Predicted To Skyrocket

“INTERACTIVE IS THE FASTEST-GROWING PORTION of publishing giant Tribune’s business, company head Dennis FitzSimons said Tuesday at a Newspaper Association of America conference for newspaper investors.”

MediaPost, June 21, 2006 No Comments »

Times’ Web Ad Revenues Surges 27%

“ONLINE AD REVENUES AT THE New York Times Co. last month soared 26.9 percent from May of 2005, while ad revenues at the company overall grew 4.4 percent–the highest increase so far this year.”

MediaPost, June 16, 2006 No Comments »

Newspaper Online Ad Revenue Surges 35%

“ONLINE AD REVENUE AT NEWSPAPERS grew to $613 million in the first quarter–representing a 34.9 percent jump from the first quarter of 2005, according to a new report by the Newspaper Association of America.”

MediaPost, June 5, 2006 No Comments »

Newspapers See Online Traffic Surge, Offline Circ Drop

“THE GOOD NEWS IS THAT visits to newspapers’ online sites reached a new high last quarter, with more than one in three Web users going to a newspaper site at least monthly, according to the Newspaper Association of America.”

MediaPost, May 9, 2006 No Comments »

Magazines’ Search For Upside Has A Digital Downside: Search

“MAGAZINES MUST TAKE STEPS TO protect their content from “scraping” and aggregation by online search engines, even as they harness the power of search for their own purposes.”

MediaPost, April 26, 2006 No Comments »

Knight Ridder Online Revenue Soars

MediaPost, April 18, 2006 No Comments »