Studies
Winter Olympics spur “Italy” searches
Hitwise, February 23, 2006 No Comments »
News
Winter Olympic Games: An Information Age Milestone
“Though the television viewership of the Winter Olympics was lower than in years previous, NBC’s Winter Olympics website set online traffic records, reaching another milestone in the evolving ways that people receive information, writes The Chicago Tribune (via MediaBuyerPlanner).”
MarketingVox, February 28, 2006 No Comments »
NBCOlympics.com Skates To Success
“NBC’S OLYMPICS SITE SOARED TO become the 116th most popular destination on the Web last week, just 10 spots behind the NYTimes.com, according to research firm Hitwise.”
MediaPost, February 24, 2006 No Comments »
NBC Olympics Website Rises to Occasion, Unlike TV
“With a week of competition still left in the Winter Games in Turin (Torino), Italy, NBC’s video-rich Olympics website, NBCOlympics.com, has attracted more than 167 million pageviews, surpassing the 145 million for the entire 2002 Winter Games in Salt Lake City, reports the Associated Press.”
MarketingVox, February 20, 2006 No Comments »
