Studies
“Yahoo! and MSN head up the list of top online search engines/portals and communities sites for the week ending Jan. 29.”
iMedia Connection, February 14, 2006 No Comments »
News
Windows Live Spaces Goes after MySpace
“The new, ad-supported version of the erstwhile MSN Spaces has officially launched, with features intended to challenge the likes of MySpace and Facebook.”
MarketingVox, August 2, 2006 No Comments »
“Time Warner confirmed today the persistent rumors that it will eliminate subscription fees for broadband users of its services in hopes of increasing ad revenue.”
ClickZ, August 2, 2006 No Comments »
Revenue Surges At aQuantive, ValueClick
“THE STRONG ONLINE AD MARKET propelled second-quarter revenue at digital marketing company aQuantive to $105.6 million–marking a 37 percent increase from the second quarter of last year, the company reported Tuesday.”
MediaPost, August 2, 2006 No Comments »
Agency Search Guy Goes over to MSN
“Avenue A/Razorfish general manager Harrison Magun has left the agency and gone over to Microsoft.”
MarketingVox, August 1, 2006 No Comments »
JWT, Spot Runner Partner for Local Ads
“JWT has partnered with Spot Runner to use its ad platform for local advertising by national clients.”
MarketingVox, August 1, 2006 No Comments »
Weatherbug Adds Streaming Video
“ONLINE WEATHER NEWS SERVICE WEATHERBUG has launched a new video offering that incorporates both editorially produced video and user-submitted clips.”
MediaPost, August 1, 2006 No Comments »
Carat EVP Durham To Join Jumpstart
“CARAT FUSION’S JOHN DURHAM IS leaving the agency to join Jumpstart Automotive Media, where he will serve as president of sales and marketing.”
MediaPost, August 1, 2006 No Comments »
Denuo Forges Deal For Consumer-Generated Ads
MediaPost, July 28, 2006 No Comments »
“GOOGLE HAS BEGUN SELLING RADIO ads in Detroit, marking the online search giant’s first foray into that medium.”
MediaPost, July 28, 2006 No Comments »
Carat Hires Search Marketers, Director for West Coast
“Carat Fusion has expanded its search marketing capabilities with the hiring of seven search marketing professionals, including a new director of search marketing for the West Coast.”
MarketingVox, July 26, 2006 No Comments »
Commentary
Logic + Emotion, July 5, 2006 No Comments »
Some pretty good commentary about Yahoo vs. Google vs. MSN by Kevin Lee of Did-it.com
ClickZ, May 12, 2006 No Comments »
Where Are All the Good Online Ad Sales People?
“How to find them, support them, and measure their performance.” By Heidi Cohen, principal in Riverside Marketing Strategies.
ClickZ, April 27, 2006 No Comments »
Agencies: To Subcontract or Partner?
“How much do client perceptions influence agency decisions?” By Hollis Thomases of WebAdvantage.net.
ClickZ, March 28, 2006 No Comments »
“Clients are an agency’s lifeblood. But that doesn’t mean they’re all good.”
ClickZ, March 24, 2006 No Comments »
Performance Pricing For Interactive Agencies
“With interactive media becoming increasingly more accountable and marketers changing ad agency partners ever more frequently, the time has come to assess whether the traditional client-agency model needs to be replaced with a strategic partnership built upon a mutual alignment of interests.” By Jonathan Ragals of 360i.
MediaPost, March 22, 2006 No Comments »
Another Company Goes Blog Only
Hill Holliday replaces their website with a blog.
Micro Persuasion, March 22, 2006 No Comments »
“No doubt you’ve heard plenty about “Web 2.0″ lately. Of course, just because you’ve heard of it doesn’t mean you actually know what it is.” By Sean Carton.
ClickZ Experts, October 31, 2005 No Comments »
ANA/Agency Relations Study - All is quiet on the Western Front
JaffeJuice, September 19, 2005 No Comments »
IQInteractive, Zugara Win Webawards
Ad Rants, September 15, 2005 No Comments »