The Challenge of Dual Markets

“Constance O’Brien is AVP, integrated communications for John Hancock. John Hancock holds premier market positions– 95 percent of U.S. consumers are aware of the John Hancock brand for financial services. The John Hancock companies provide solutions for eight of consumer’s top 10 financial concerns, including the need to plan for retirement, the cost of healthcare/medical expenses, outliving savings and financial security after retirement. Hundreds of thousands of distributors have access to John Hancock branded products, through selling agreements with more than 1,100 non-captive organizations.”

iMedia Connection, February 13, 2006