MSN Signs up Honda, Verizon; Includes Branded Entertainment

“MSN has again signed up Honda and Verizon Wireless as the exclusive advertisers for Rockstar.MSN.com, the companion site to CBS’s “Rock Star: Supernova” (last year, “Rock Star: INXS”) reality show from Mark Burnett, reports MediaWeek.”

MarketingVox, July 5, 2006